General

Bakuchiol has become a familiar name in skincare. But now, you're starting to see it in makeup too. So why is a skincare ingredient like Bakuchiol making its way into...

Have you ever put on a lipstick and felt like your entire face suddenly looked fresher? It isn't always about the lipstick being brighter or more pigmented. The relationship between...

Have you ever wanted makeup that feels almost weightless but still gives you enough colour to actually make a difference? These two things don't have to be opposites. A lightweight...

Have you ever finished your makeup indoors, stepped outside, and suddenly noticed that your lipstick or blush looks completely different? Your makeup hasn't changed. The lighting has. From warm indoor...

In the UAE, your makeup routine can move between two very different environments in the space of a few minutes. You leave your air-conditioned home, step outside into heat and...

Vegan has become one of the most recognisable words in modern beauty. You might see it on a lipstick, foundation, serum, or makeup brush and immediately assume you know what...

When choosing makeup, it's easy to focus on the things you can see—the shade, finish, texture, and how the product looks once it's applied. But for many beauty shoppers, the...

How long have you had the lipstick in your makeup bag? Or that eyeliner you only use occasionally? It's easy to keep using makeup simply because there is still product...

Choosing a lipstick usually starts with the colour. You see a shade you love, imagine how it will look with your favourite outfit, and add it to your makeup bag....

Getting ready for a night out is supposed to be fun. You put on your favourite outfit, take a little more time with your makeup, and get ready to step...

Open your makeup bag and take a look. How many products are actually part of your everyday routine, and how many are sitting there because you bought them for a...

We've all been there. Your alarm didn't go off. You're running late for work. Your coffee is getting cold. Or maybe you have just enough time before a last-minute lunch...